Bringing smart humour & relatable stories to BFSI content through webcomics.
We created a comic strip series called "Buckbak" that humorously educated readers about mutual funds and investing.
The term 'BuckBak' is a word play on the Hindi word 'Bakbak', which means blabbering, and the word 'buck', a slang for money.
The comic strips were short and easy to read, and they featured relatable characters and situations.
We also used humor to make the comic strips more engaging
My role
Conceptualization. Scripting. Illustration.
I worked closely with the client to ensure that the comic strips were on-brand and met their objectives.
